Dear friends,
Let's take some time to outline our goals and what methodology we plan to utilize.
Efforts have been made in the past, but they have not been successful. What do we plan to do that will be more effective than previous efforts which will make our efforts a success. We need to have a very positive approach to this.
For example, if our goal is to support Errant Gene's gene therapy trials, we can send multiple requests to Oprah from different members of our group outlining their experience with the disease, the potential benefit of this research, (thalassemia is a single gene defect, a gene therapy cure would lead to a complete cure and normal life for the patient), and we can suggest a possible plan for her - such as discussing thalassemia on her show, in order to bring awareness to the disease, possibly prevent more cases from arriving, and encouraging people to donate to thalassemia charities, also (if Errant gene's is not able to accept funding directly) - perhaps Oprah can purchase a CD for every member of her audience, and request that her televised audience go online and purchase a CD.
If we can come up with ideas with a complete goal and method we can then tailor our emails and articles to that approach.
I am excited to hear your ideas.
Sharmin